photo of Mike Gastin

Business that matters

Working in the center

three circlesI met with a client this morning for whom I've been developing a strategic marketing plan. We had reached a point in the process where some critical decisions had to be made. As we talked through the options my client commented how grateful he was for the process as it has helped him better define his business. He said it reinforced what was important to him and it made it easier to focus on what mattered.

Work Is Not Our Curse

I had an appointment at the local PBS studios the other day. They're within walking distance of my office so I decided to hoof it and enjoy some fresh air. As I walked I was struck by a thought: work is not part of the curse.

It may seem like a simple and obvious idea, but it hit me in such a way as to completely change my perspective in that moment. Work is not part of the curse.

Eight Reasons To Teach Your Child Entrepreneurship

boy holding lemon in front of lemonade stand

Parents know that reading, writing and arithmetic are all important. But there's a subject that can impact a child for life and it's rarely taught: entrepreneurship.

Entrepreneurship can give your child the skills to thrive. Even if they don't become an entrepreneur as adults, the skills learned will help them in every endeavor in life, from being a good parent to excelling in their career. The following is a list of benefits your child can gain from learning about entrepreneurialism.