photo of Mike Gastin

Business Design

Innovation starts with people—human-centric solutions are the power that drive successful businesses. I help companies apply design-thinking to their stickiest challenges, resulting in new products, energized service platforms, better business models and sustainable competitive advantages.

From Tiny Motel to Global Luxury Brand: Issy Sharp's Simple Steps for Innovation

Couple entering the Four Seasons Geneva and being welcomed by concierge

There’s a quote in Roger Martin’s book on integrative thinking, The Opposable Mind, that I love. It’s by the founder and Chairman of the Four Seasons Hotels and Resorts, Isadore “Issy” Sharp. Read more about From Tiny Motel to Global Luxury Brand: Issy Sharp's Simple Steps for Innovation

The Secret to Work That I Learned During the Financial Crisis

turn of the century factory workers

As a business owner I’m expected to love what I do because to many people owning a business is a dream that comes true for a select few. Of course, I did love my work for many years, but increasingly the business began to feel like a burden that I wanted to unload. Then the financial crisis of 2008 hit and changed everything I understood about work. Read more about The Secret to Work That I Learned During the Financial Crisis

Genetics, Human Dignity and Sales Reps

Ethan Hawke in Gattaca

I was having lunch the other day and paging through the latest issue of the Harvard Business Review when the following (disturbing) piece caught my eye. It’s a quick little side-bar article on salespeople and genetics. Read more about Genetics, Human Dignity and Sales Reps

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